Gaining traction in CPO sales
Certified Pre-Owned Program Training Initiative
Pro-Active designed a full suite of training and performance support components to engage sales and service personnel. Components include:
Web-Based Training Modules, developed in HTML5 and available for consumption via the web or on a variety of tablet devices/platforms (Android, iOS, Windows 8).
A promotional video dramatizing what makes their CPO vehicle different from other pre-owned vehicles, and delivering an overview of program features and benefits.
In-market Instructor-Led Training, for Sales Consultants, Pre-Owned Managers, and Service Managers, to support consistent application of the program and build it into the culture.
An iPad-enabled tool to support Sales Consultants with product information, competitor information, inventory searches, CPO Program information, and a variety of other features and functionality.
WBT Video ILT iPad